Relationships are the backbone of business success.Rob Thomas has proven that who you don’t know is costing you. Who do YOU need to meet? When cultivating profitable business relationships, there are people of value you haven’t met yet, people you know but may have overlooked, and others that just aren’t a fit for your network. Because your time is too valuable to waste, you need to know how to evaluate each connection. What are the signs that someone is a good fit for your business network? How do you uncover and cultivate the right relationships? In his book, Who Do You Need to Meet, Rob Thomas unlocks the secrets of his Rob Thomas Method™ (RTM™) of networking to provide readers with an easy, logical, systematic and actionable process for efficient, successful networking. Some of the ingredients in the RTM™ secret sauce include: •The #1 Rule in cultivating business relationships•How to identify your Top 10 business connections•Why it’s so important to identify who you need to meet•Why your message matters•Questions to ask and what their answers tell you•How to qualify the potential of a new connection •How to re-evaluate your existing connections•The most overlooked benefit of LinkedIn•The importance of the “organic switch” •The danger in looking for Anybody, Somebody, Everybody About Rob ThomasRob Thomas is a highly accomplished relationship management expert, creator of The Rob Thomas Method™ of networking, and Networking in Diners™ networking groups. Early in his sales career, Rob Thomas abandoned the cold call method of selling for strategic networking. He discovered business really grew when he learned to cultivate a rich network of connections. From his experience, he created the Rob Thomas Method™ of networking from the approach that made him a leader in helping companies and organizations identify and deliver value to their stakeholders. In his 20-year career, he has helped companies, such as Pepsi, Verizon Wireless, Iron Mountain, Aflac, and the Greater New Haven Chamber of Commerce, gain and retain clients. He teaches and coaches sales people, business owners, leaders, and corporate teams his RTM™ process so they can create internal and external value-added business relationships.